Visit KC announces Kansas City Tap Tour

Self-guided tour encourages visitors, locals to sample area breweries and win prizes

KANSAS CITY, Mo.—Visit KC, the region’s leading hospitality and tourism organization, is pleased to announce the launch of the Kansas City Tap Tour, a self-guided brewery experience that rewards participants with beer discounts and unique prizes. The KC Tap Tour features 11 area breweries, from newly opened establishments like Big Rip Brewing Co. to longtime favorites such as Boulevard Brewing Company.

Presented by Visit KC and Charlie Hustle, the KC Tap Tour touts the expanding craft beer scene in Kansas City and offers visitors and locals a unique experience that connects many of the different neighborhoods and areas in the metro. Participants can stop by the Visit KC Visitors Center at 1321 Baltimore Avenue to pick up a $5 Guidebook. From there, individuals 21 and older are invited to try beers from as many of the breweries on the KC Tap Tour as they wish—and receive stamps in their Guidebook for each individual visit. Special deals and discounts are also available at each brewery.

Participants who collect five stamps will receive an exclusive Tap Tour bottle opener, while those who earn all 11 stamps receive a limited-edition Charlie Hustle KC Tap Tour T-shirt. Redemption points are located at both the Visit KC Visitors Center and Charlie Hustle’s retail store on the Country Club Plaza. Additionally, those who complete their Guidebook are entered to win the Ultimate Beer Drinker’s Getaway, a giveaway featuring two weekend passes to Boulevardia, a two-night hotel stay, local craft beer merchandise and more. The initial program will run through May 31, 2017, while a second volume will kick off the summer season.

“This program celebrates Kansas City’s craft beer culture, which has exploded in the last decade,” said Traci Moon, Visit KC Senior Vice President of Marketing & Communications. “Working with each brewery, we’ve created a way to boost tourism and interest in this ever-growing community, and expect it to be incredibly successful for the city.”

Participating breweries include

  • Big Rip Brewing Company
  • Border Brewing Company
  • Boulevard Brewing Co.
  • Calibration Brewery
  • Cinder Block Brewing Co.
  • Crane Brewing
  • Double Shift Brewing Company
  • Martin City Brewing Company
  • McCoy’s Public House
  • Stockyards Brewing Co.
  • Torn Label Brewing Company

For full details on the KC Tap Tour, visit VisitKC.com/TapTour.

About Visit KC

Visit KC is a non-profit organization whose mission is to ignite global passion for visiting Kansas City. Through marketing, sales and service of the convention and tourism industries, Visit KC supports a vital and growing component of the local economy—generating more than 46,000 jobs and $5.1 billion in economic impact annually. For more information about Kansas City, go to VisitKC.com.

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Media Contacts

Derek Klaus
National & Convention Media:
Derek Klaus
Director of Communications
816-691-3849
dklaus@visitkc.com | Twitter | LinkedIn
Toni Alexander
Regional & KC Media:
Toni Alexander
Communications Manager
816-691-3848
talexander@visitkc.com | LinkedIn

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